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Innovative Whack Pack
by Roger von Oech
The Innovative Whack Pack is a card deck consisting of 60 creativity
strategies inspired by the ancient Greek philosopher Heraclitus.
Each card in the deck packs a two-sided creative punch. One side has a
provocative insight about innovation from Heraclitus, the world's first
creativity teacher. These 2,500 year old ideas -- such as "You can't step
into the same river twice," and "Dogs bark at what they don't understand"
-- will give you a fresh perspective.
The other side contains a creativity strategy inspired by each insight.
Roger von Oech enriches these strategies with amusing anecdotes and
intriguing questions that will "whack" you out of your habitual thought
patterns.
These cards are significantly useful to chaos magicians and mistresses of
the innovative process. Traditional systems such as tarot can't compete
with the way the whack pack forces one to think creatively about
situations, solutions or dynamics.
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